Specialized Bikes for Evans Cycles

Client:
Evans Cycles & Specialized

Trail Creatives:
Film, Photography

Deliverables:
2-3 min Explainer Videos

Evans approached to to help create a series of videos that would be both informative and inspiring to promote their latest ranges of Specialized bikes. Using a mix of aspirational B-Roll and polished studio shots, each of the MFV’s (Model Focus Videos) looks to give a glimpse into what the bike is capable of whilst offering a brief run-down of all the essential information you need when looking for the perfect bike.