UK Roadtrip For Melon Optics

 

Client:
Melon Optics

Trail Creatives:
Film, Post Production

Deliverables:
Full Documentary, x4 Rider Edits

During the summer of 2020, all international travel was off limits for the Melon crew and their annual trip. Undeterred, it was time to jump in the camper van in search of some of the best riding the UK has to offer. We were tasked with documenting the 5-day trip as we headed to some of the best riding spots in England, Wales and Scotland. The result was a 20 minute documentary and a series of subsidiary rider focussed edits being released across Melons social channels.

118k

Views & counting

2,950%

Increase in views (compared to previous year)


The full documentary was used by Melon as a key driver in their marketing push later in 2020, with the full documentary receiving over 100k views, and increase of over 2,950% on the previous year and ranking as their most successful youtube content to date.

 
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Focussed North for Focus Bikes & GritCX

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Photography for Hall & Woodhouse